Automotive Direct to Consumer Marketing

We empower car dealerships to succeed in a world of shifted consumer behaviours.

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GL Digital are industry leaders in D2C marketing for consumer automotive businesses. We empower dealerships to build direct sales relationships with their buyers, own the whole customer journey, and buy second-hand vehicles without going through third parties.

A fully integrated suite of motor trade solutions

We bring together everything an auto dealership needs to get started with the direct to consumer sales model. Our solutions power growth across the auto industry including for Car Dealerships. We work with Motorcycle Dealers, Van Dealers, Motorhome Dealers, Caravan Dealers, and everyone inbetween including specialist dealerships for sports & leisure vehicles.

Buy your second hand stock directly from local car owners

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Bring car sellers through your showroom door before they look for alternatives. Get cars driven to your doorstep.

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Direct to consumer sales with a data-driven strategy

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Spend your advertising budget locally instead of burning it nationally. Specifically target interested car buyers in your local area.

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Become a local household name with video content

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Build your relationships with customers before they set foot in your showroom. Turn your salespeople into local celebrities.

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A technology-first approach to vehicle sales for independent dealers

  • Total Flexibility Sell directly with your existing website and sales process, no software investment needed
  • Built for Auto Dealers Our approach to direct-to-consumer marketing was built from the ground up for the auto industry.
  • Consistent Results Manage your advertising budget, turn leads on and off like a tap. Only pay for what you use.
  • Intelligent Reporting Know exactly how much spend on ads, and how many vehicles you sold. Get weekly reports with cost per lead, number of vehicles sold, and more.

Latest

SEO For Car Dealerships: Everything You Need to Know

SEO For Car Dealerships: Everything You Need to Know

We will be the first to say it: SEO for car dealerships is officially over in 2022. Car dealers fail at SEO time and time again, because…

5 minute read - 07/02/2022

Everything you need to know about Conversion Rate Optimisation for Car dealerships in 2022

Everything you need to know about Conversion Rate Optimisation for Car dealerships in 2022

This article will cover how dealerships can do conversion rate optimisation on their website and sales funnels, including for lead…

6 minute read - 27/01/2022

How to run successful Email Marketing for Car Dealerships in 2022

How to run successful Email Marketing for Car Dealerships in 2022

Email marketing is one of the most effective digital marketing strategies for car dealerships to build relationships with customers. It…

5 minute read - 27/01/2022

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Ready to get started?

Explore our Solutions, or contact sales to join our registered dealerships.

Contact

Address

GL Digital Ltd
61 Mosley Street
Manchester
M2 3HZ

Capabilities

Communications
Conversions
Experience
Relationships
Transformations